Yup, I’m calling it. They broke the record for most pre-orders of any video game with Modern Warfare 2. The first day they make over $310 million dollars. If you think that’s good, try calling any Best Buy (BBY) or Game Stop (GME) and you will surely get a ‘inventory is sold out’ or you will need to order it and pick it up later on. Activision is putting a huge advertising campaign to promote the game. You might have seen the spectacular trailers, game footage, and/or reviews. This is definitely the block-buster game of 2009. They put it out just in time for the holidays also.
I’m expecting this baby to hit $18. However, I don’t think it stops there either. Their lineup for 2010 includes Starcraft 2 which is the top-selling game in Korea for over 10 years. It’s played like an olympic sport with sold-out crowds of people watching Starcraft gamers play head-to-head. Don’t forget Activision also holds the largest MMORPG with World of Warcraft. They also have expansions of WOW which bring in additional revenue.
I like getting Activision right now. It’s at really low prices and anything can make this thing boom up. You still have Diablo 3 online for 2011. Long-term or Short-term, this is a great trade!